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Miscellaneous Writing Samples

Project: Write an advertorial to run alongside Framed Expressions' paid advertising.

Framed Expressions, a set of interchangeable inspirational quotations printed on parchment paper for framing, has been local business owner Ron Yakimishyn's passion for at least twenty years. When Ron ran advertising in the Edmonton Commerce News, he wanted an advertorial to run alongside it.

Here's what Bennaco supplied: Framed Expressions Advertorial

Project: Update and format a resume to help the client snare that perfect job.

Vickey Johns is a "natural" salesperson—personable, bright, and dynamic. She wanted a resume that would get her in a lot of doors, so she could choose among a wide variety of opportunities. Using the resume that Bennaco prepared, she had her choice of interviews. Once she was in the doors, however, the offers flowed free and fast because of her own skills and abilities! Vickey took the "dream job", and last we heard she was still loving it.

With her kind permission, here is the "After" PDF version of Vickey's resume:
sample resume: Vickey Johns "After"



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