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Home > Directory of Writing Samples > Search Engine Optimizaton Samples

Search Engine Optimization Samples

Note: many of our other web projects have also involved search engine optimization. Below are two detailed case studies.


Thumbnail of Qualimet Website
Client: Qualimet Inc.

Project: rewrite an existing website with an emphasis on improving search rankings for 50 terms related to metallurgical engineering and metals quality testing.

This ambitious rewrite involved keeping only existing shell of the site design, while entirely reoganizing the layout and content. Working from initial suggestions by the client, Bennaco did keyword popularity research and helped the client to refine an initial list of over a hundred possible key phrases down to fifty core terms. The site was them optimized for those terms.

Results have been gratifying. In a six-month period, traffic to the website has doubled. The contact form is being used to submit requests, and information is being requested about the career opportunities on the career page.

"This revised site is awesome. I don't know what more to say."
Don Keith
President
Qualimet Inc.
The website has gone from being virtually invisible in searches to being in the top 3 pages of search results generated by most of the major search engines, for all 50 target keyphrases. As the site works through Google's so-called "aging delay", across-the-board ranking results are expected to further improve. Below is a public domain ranking report for one of the key terms.

Public Domain Search Rankings Report

see the website - www.qualimetinc.com




Thumbnail of Gettin Around to It Website

Client: Gettin' Around to It Professional Organizing

Project: create a company website that would rank extremely well in searches for related terms.

This Edmonton area Professional Organizer wanted a website that would reflect her down-to-earth personality and approach—and, more importantly, expose her new business to potential customers. After refining the target keywords, Bennaco designed and optimized a site.

Shortly after launch, the Gettin' Around to It website hit page 1 rankings in the search engines, and it's enjoyed high rankings ever since. Below is a public domain ranking report for one of the key terms.

Public DOmain Search Engine Ranking Report for Gettin' Around to It

Here's what Gettin' Around to It has to say about Bennaco:

"Without reservation I can recommend Benna for your web site development and management. I am not computer savy in the least and Benna is remarkably patient about that. More importantly though is her ability to get your message across acurately and her skills with web site optimization. I love my site.... I highly recommend Benna, her post initiation service has also been excellent and much appreciated!"
Stacy Walker
Owner, Gettin' Around To It Professional Organizing
see the website - www.gettinaroundtoit.ca



Need more information on our SEO services? Have a look at the SEO comments re: the Bosom Babies website.



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Bennaco provides businesses in Saskatchewan, Alberta, and B.C. with writing, editing, web design, and search optimization services